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TAKE THE HEALTH ASSESSMENTThe kind of stress that doesn't go away when the workday ends — that lingers in your shoulders, your sleep, your sense of being slightly on edge — is what ashwagandha has been used for over 3,000 years.
The formulation
An 11:1 concentrated root extract: 5,940mg of dry root concentrated into a two-capsule serving, standardized to 5% withanolides. Paired with Spirulina for the whole-food minerals and amino acids the adrenal system depends on under sustained stress.
Why ours
Most ashwagandha on the market is raw root powder at 1–2% withanolides. Our 5% standardization matches the branded extracts that command a premium price point.
How to take it
Two capsules daily, ideally with food. Not recommended during pregnancy.
What to expect
Calmer background tone within 2–4 weeks; sleep and recovery shifts often follow by week 6.
- Increase energy and vitality
- Reduce feelings of anxiety and stress
- Promote restful sleep
- Enhance cognitive function
- Boost libido
- Reduce inflammation
Bloating, irregular digestion, low energy and mood — they all trace back to gut microbial balance. The challenge is that most probiotics on store shelves are partly or fully dead by the time you take them, regardless of what the label says.
The formulation
Three clinically-studied strains: Lactiplantibacillus plantarum KABP 022, Lactiplantibacillus plantarum KABP 023, and Pediococcus acidilactici KABP 021 — delivered at the doses used in human clinical research. Paired with Inulin prebiotic fiber to feed the beneficial bacteria already in your gut.
Why ours
The probiotic market competes on CFU count — 50 billion, 100 billion — without telling you which strains, at what dose, or backed by what research. We use named, clinically-studied strains at clinical doses. Higher CFU counts of unstudied strains aren't more effective; they're just bigger numbers.
How to take it
One capsule daily, ideally on an empty stomach. Refrigerate after opening.
What to expect
Digestion shifts often appear within 1–2 weeks; mood and energy changes typically follow over 4–6 weeks.
Joint stiffness, slow recovery, the low background ache of inflammation that builds with age and activity — turmeric is one of the most-researched botanicals for all of it. But the active compounds are notoriously poorly absorbed alone.
The formulation
A 95% curcuminoid extract — the active compound complex, concentrated. Paired with 4.6mg of Piperine (black pepper extract), which has been shown to increase curcumin absorption by up to 2,000% compared to curcumin taken alone.
Why ours
Most turmeric supplements use raw turmeric root powder at 3–5% curcuminoid content — meaning you're getting a small fraction of the active compound, and most of that passes through unabsorbed. 95% extract with Piperine is the combination clinical research actually uses.
How to take it
One capsule daily with a meal containing fat for best absorption.
What to expect
Joint comfort and recovery shifts often appear within 4–8 weeks.
- Improve cellular health
- Reduce stress and tension
- Lower cholesterol
- Decrease inflammation
- Naturally relieve pain
- Promote exercise recovery
Your heart, brain, and muscles run on cellular energy — and CoQ10 is what your mitochondria use to make it. Production declines measurably from your 30s onward, and significantly faster if you take statins, which deplete CoQ10 as a side effect.
The formulation
200mg of ubiquinol — the active, reduced form of CoQ10 the body uses directly, without conversion. Paired with Beet Root for the circulation that helps it reach the tissues that need it most, particularly the heart muscle.
Why ours
Most CoQ10 supplements use ubiquinone — the oxidized form that requires the body to convert it before use. Ubiquinol skips the conversion step entirely and is significantly better absorbed, particularly for anyone over 40 whose conversion efficiency has declined with age.
How to take it
One capsule daily with a meal containing fat for best absorption.
What to expect
Energy and recovery shifts often appear within 4–8 weeks; cardiovascular benefits accumulate over months.
- Support heart health
- Stabilize blood pressure
- Promote healthy aging
- Fight gum disease
- Boost exercise performance
Your liver processes everything you eat, drink, breathe, and absorb — and most people don't think about supporting it until something feels off. Sluggish digestion, slower recovery from alcohol, the low background sense that the system is overloaded.
The formulation
A milk thistle extract standardized to 80% silymarin — the active compound complex that makes milk thistle worth taking. Paired with Spirulina for chelating support that complements liver detoxification pathways.
Why ours
Most milk thistle products use raw seed powder at unknown silymarin content — meaning you don't know the active dose you're actually getting. 80% standardization is the concentration used in the clinical research on liver function and antioxidant support.
How to take it
One capsule daily, with or without food.
What to expect
Liver function support is gradual — benefits accumulate over weeks to months of consistent use.
- Protect and Cleanse Liver
- Improve Digestion
- Regulate Blood Glucose
- Support Immune Function
You already know you should eat more vegetables. Life just doesn't make it easy. Pure Greens delivers 7,966mg of disclosed plant nutrition per scoop — over 50 whole-food ingredients, every milligram named.
The formulation
1,000mg Spirulina, 1,015mg Inulin prebiotic fiber, plus a full matrix of greens, berries, mushrooms, and adaptogens. No proprietary blends, no synthetic vitamins, no maltodextrin, no fillers. Every ingredient and its dose printed on the label.
Why ours
Most greens powders hide their formulas behind "proprietary blends" that disclose total weight but not the dose of any single ingredient. You don't know if you're getting 5mg or 500mg of what's on the front of the bag. Pure Greens prints every milligram, because if it's worth putting in your body, it's worth knowing the dose.
How to take it
One scoop daily in water, juice, or a smoothie. Best taken in the morning.
What to expect
Energy and digestion shifts often appear within 2–3 weeks of daily use.
- Nutrition of 5 servings of fruits & vegetables in one scoop
- Boosts energy & reduces afternoon fatigue
- Supports healthy digestion & gut regularity
- Clean detox + immune support
- 100% plant-based, non-GMO, made in Canada, third-party tested
Persistent burnout, mental fatigue that coffee can't fix, the slow grinding-down of stress that lives in your nervous system — rhodiola is what traditional medicine used for it. It supports your body's adaptive response to stress without sedation, without crash.
The formulation
A rhodiola root extract standardized to 3% rosavins — the active compound concentration used in the clinical research on stress, fatigue, and cognitive performance. Paired with Spirulina for the whole-food minerals and amino acids the adrenal system relies on under sustained pressure.
Why ours
Most rhodiola supplements use raw root powder at unverified rosavin content — meaning the active compound dose varies wildly from bottle to bottle. 3% standardization is the dose the research is built on.
How to take it
One capsule daily in the morning. Non-sedating — works with your day, not against it.
What to expect
Mental energy and stress resilience often shift within 2–3 weeks.
- Reduce stress
- Improve mood
- Boost energy
- Enhance exercise performance
- Support cognitive function
Your eyes spend more hours staring at screens than at the world they evolved for — and the blue light damage adds up: eye strain, dryness, slow visual recovery, and over time, real macular wear.
The formulation
20mg of lutein from Tagetes erecta (marigold) flower oleoresin — the same source used in the AREDS2 eye health research. Paired with Spirulina for the whole-food carotenoids and antioxidants that complement lutein's protective effects on eye tissue.
Why ours
Most lutein supplements are under-dosed at 5–10mg, well below the research-validated threshold. 20mg matches the dose used in clinical trials on macular protection and screen-related eye strain. Lutein also concentrates in the macula over time — meaning consistency matters as much as dose.
How to take it
One capsule daily with a meal containing fat for best absorption.
What to expect
Eye comfort and strain shifts often appear within 4–6 weeks; long-term macular protection builds over months.
Joint stiffness in the morning, knee pain on stairs, the slow narrowing of comfortable range of motion that age makes feel inevitable — glucosamine is the building block your cartilage depends on. The body produces less of it with age, and the joints feel the difference.
The formulation
Two capsules deliver 1,500mg of glucosamine sulfate (750mg per capsule) — the form used in the clinical research on joint comfort and cartilage support. The form your body recognizes and uses directly.
Why ours
Most glucosamine supplements are under-dosed at 500mg or use the cheaper glucosamine HCl form, which performs less consistently in clinical trials. 1,500mg of glucosamine sulfate is the clinical research dose — and consistency over months matters more than peak dose on any given day.
How to take it
Two capsules daily with food. Pairs well with our Turmeric for joint comfort.
What to expect
Joint comfort builds gradually — most users notice shifts at 4–8 weeks; full benefit develops over 3 months.
- Protect bones & joint
- Reduce pain
- Improve flexibility
- Reduce arthritis risk
Sluggish energy, low libido, hormonal shifts that age makes inevitable — maca has been used for centuries in the Peruvian Andes for all of it. The root contains naturally-occurring sterols and amino acids that support hormonal balance in both men and women.
The formulation
A 6:1 concentrated gelatinized maca extract — 3,000mg of dry maca root concentrated into each 500mg daily dose. Gelatinization is the traditional Andean preparation method that breaks down the starch content and makes the active sterols and amino acids more bioavailable.
Why ours
Most maca on the market is raw root powder, which is harder to digest and delivers a fraction of the active compounds per dose. Concentrated extract gets you the same active dose in far less material — closer to what the body can actually absorb and use.
How to take it
One capsule daily, with or without food. Can be taken consistently long-term.
What to expect
Energy and libido shifts often appear within 2–4 weeks; hormonal balance benefits accumulate over 8–12 weeks.
- Support fertility
- Increase sex drive
- Reduce stress and anxiety
- Alleviate PMS symptoms
- Boost mental clarity
Low mood, restless sleep, the mental flatness that doesn't quite reach depression but doesn't quite feel like wellness either — these often trace back to low serotonin. 5-HTP is the direct precursor your brain uses to make it.
The formulation
Two capsules deliver 300mg of 5-HTP (150mg per capsule), sourced from Griffonia simplicifolia seed — the traditional West African plant source. Ready for the brain to convert into serotonin without intermediate steps.
Why ours
Most 5-HTP supplements come without guidance on the cofactors that make it work. Taking 5-HTP without adequate B6 and magnesium produces inconsistent results. The molecule itself is straightforward; the protocol around it matters — pair with B6 and magnesium in food or supplements.
How to take it
Two capsules in the evening, ideally on an empty stomach. Do not combine with SSRIs, MAOIs, or other serotonergic medications without medical guidance.
What to expect
Mood and sleep shifts often appear within 2–3 weeks of consistent use.
- Boost mood
- Increase energy
- Improve sleep quality
- Better memory
- Uplift mental health
Bloating after meals, that heavy feeling that lingers, the sense that food isn't quite breaking down the way it should — it's often a digestive enzyme shortfall. Enzyme production declines with age, and the body feels it after every meal.
The formulation
A multi-enzyme blend covering the three macronutrient classes: Protease (45,000 FCC HUT) for proteins, Alpha-Amylase (7,000 FCC DU) for starches, and Lipase (500 FCC ALU) for fats. Paired with Inulin prebiotic fiber that supports the gut bacteria working alongside your own enzyme production.
Why ours
Most digestive enzyme supplements list ingredient names without activity units — meaning you don't know whether the enzymes can actually break down food at the rate you need. FCC activity units are the standard measure, and ours match clinical-grade enzyme dosing.
How to take it
One capsule with meals, particularly larger or richer meals.
What to expect
Bloating relief is often immediate; longer-term digestive comfort builds over 2–4 weeks of consistent use.
- Reduce bloat and gas
- Alleviate heartburn
- Boost immunity
- Increase energy
- Support weight loss
Lying awake at midnight, mind running, sleep refusing to come — it's one of the most modern and most miserable problems. Melatonin is what your body makes naturally to fall asleep, and the dose matters more than most people realize.
3mg — Sleep onset
The dose your body responds to when falling asleep is the issue. Calibrated for nightly use without next-day grogginess.
10mg — Sleep maintenance & circadian reset
Stronger overnight support for sleep that breaks at 3am, jet lag, time-zone shifts, and weeks of disrupted sleep. For occasional use, not daily routine.
Why ours
Most melatonin on the market defaults to 5mg or 10mg as a one-size-fits-all dose, which is too strong for routine sleep onset and contributes to next-day grogginess. The right dose for the right problem — that's the whole equation.
How to take it
Take 30–60 minutes before bed. Use 3mg nightly for falling-asleep support; reserve 10mg for occasional use during jet lag or time-zone shifts.
What to expect
Sleep onset shifts are immediate; circadian reset from the 10mg dose typically takes 2–3 nights.
- Improve sleep quality
- Enhance mood
- Treat and prevent migraines
- Increase muscle mass
- Promote eye health
Called the miracle from the sea — spirulina is one of the most nutrient-dense whole foods on earth. Roughly 70% protein by weight, naturally rich in iron, B vitamins, chlorophyll, and gamma-linolenic acid (GLA).
The formulation
Four capsules deliver 2,200mg of pure Arthrospira platensis (spirulina) — including 1,250mg of algal protein and 4,950mcg of beta-carotene per serving. No fillers, no flavor enhancers, no synthetic vitamins blended in to bulk up the label.
Why ours
Most spirulina supplements are diluted with fillers or blended into "greens" formulas where the spirulina dose is buried in proprietary blends. Pure spirulina at a meaningful daily dose lets you actually use it as the whole-food multivitamin it functions as.
How to take it
Four capsules daily, with or without food. Take consistently — spirulina's benefits build with regular use rather than from a single dose.
What to expect
Energy and skin shifts often appear within 2–4 weeks of consistent use.
- Immune support
- Vegan protein source
- Improve gut health
- Weight management
- Promote eye health
Sharper thinking, steadier energy, mental performance that doesn't crash — panax ginseng has been used for over 2,000 years for exactly this. It works as an adaptogen for the brain: helping the nervous system meet cognitive demand without the spike-crash pattern of caffeine.
The formulation
Two capsules deliver 400mg of panax ginseng (200mg per capsule), standardized to 5% ginsenosides — the active compound class responsible for ginseng's effects on focus, memory, and mood. Paired with Beet Root for circulatory support that helps active compounds reach the brain.
Why ours
Most ginseng supplements use unstandardized root powder with unknown ginsenoside content — meaning the active dose varies between bottles. 5% standardization is the concentration the research uses.
How to take it
Two capsules daily in the morning or early afternoon. Avoid late-day use.
What to expect
Focus and mental energy shifts often appear within 2–3 weeks.
- Boost mental clarity
- Improve focus
- Enhance mood
- Relieve stress
- Better immune health
The kind of evening calm that lets sleep actually happen, the slow rebuilding of immune resilience after a busy month — reishi has been used in Eastern medicine for over 2,000 years for exactly this. Where cordyceps is the energy mushroom, reishi is the recovery one.
The formulation
Two capsules deliver 1,500mg of Ganoderma lucidum whole mushroom (750mg per capsule). No mycelium-on-grain dilution, no fillers, no flavor additives — the active triterpenes and polysaccharides reishi is taken for require whole mushroom material.
Why ours
Most reishi supplements are mycelium grown on grain, which contains very different compounds than the fruiting body. Whole mushroom is the form Eastern medicine has used for two millennia — and the form clinical research uses for sleep and immune support.
How to take it
Two capsules daily, ideally in the evening with food.
What to expect
Sleep and immune shifts build gradually — benefits accumulate over weeks to months, not days.
- Boost immunity
- Support heart health
- Decrease stress
- Fight fatigue
Seasonal allergies, low-grade inflammation, the cumulative oxidative stress that comes from modern life — quercetin is one of the most-studied plant flavonoids for all of it. Naturally found in apples, onions, and red wine, but rarely in therapeutic doses.
The formulation
600mg of quercetin anhydrous per capsule — a concentrated daily dose that meaningfully supports the antihistamine, antioxidant, and anti-inflammatory pathways quercetin is studied for. No fillers, no diluted blends.
Why ours
Most quercetin in food is bound to other plant compounds that limit absorption. 600mg of pure quercetin in supplement form delivers the therapeutic dose research uses for allergy and oxidative-stress support. Pairs naturally with our NMN as part of a longevity stack.
How to take it
One capsule daily, ideally with a meal containing fat for absorption. Take consistently during allergy season for best preventive effect.
What to expect
Allergy and oxidative-stress support builds over 2–4 weeks; longevity benefits accumulate with consistent daily use over months.
- Support respiratory health
- Decrease cellular aging
- Suppress allergy-causing histamines
- Lower blood pressure
Most adults don't get nearly enough fiber — and the body responds with irregular digestion, blood sugar swings, and the low-grade discomfort that builds slowly. Psyllium is one of the most-studied soluble fibers for daily digestive support.
The formulation
Four capsules deliver 2,400mg of pure Plantago ovata husk (600mg per capsule) — no added sugars, no flavor enhancers, no fillers. The soluble fiber that absorbs water in the digestive tract, supporting regular elimination, satiety, and a steady glucose response.
Why ours
Most fiber supplements on the market are flavored, sweetened, and bulked with additives that defeat the purpose of taking fiber in the first place. Pure psyllium in capsule form is what clinical research uses for cholesterol, blood sugar, and digestive regularity — without the marketing.
How to take it
Four capsules daily with a full glass of water. Drink an additional glass afterward — psyllium needs water to work.
What to expect
Digestive regularity shifts often appear within 2–5 days of consistent use.
- Support gut health
- Lower cholesterol
- Regulate bowel movements
- Relieves constipation
- Support healthy blood sugar levels
- Promote heart health
NAD⁺ powers cellular energy. SIRT1 powers cellular longevity. Trans-resveratrol activates SIRT1 — which is why it pairs so naturally with NMN.
The formulation
400mg of trans-resveratrol from Reynoutria japonica — the natural source with the highest concentration of the biologically active trans- form. Standardized for potency, not padded with inactive cis-resveratrol that some cheaper products use to inflate label claims.
Why ours
Most resveratrol on the market is grape-skin extract, which delivers a small fraction of active trans-resveratrol per dose. Reynoutria japonica delivers the same molecule used in the longevity research — at a dose that actually reaches the bloodstream. Pairs naturally with our NMN for stacked longevity support.
How to take it
One capsule daily, ideally with a meal containing fat for absorption.
What to expect
Resveratrol works at the cellular level — benefits accumulate over months rather than days.
- Support healthy aging
- Fight inflammation
- Boost antioxidant intake
- Support heart health
- Promote cell development
- Boost immunity
Endurance, sustained energy, the kind of stamina that lasts through a long day rather than crashing at 3pm — cordyceps has been used for centuries for exactly this. It supports cellular energy and oxygen utilization in a way that compounds rather than overstimulates.
The formulation
A 6:1 concentrated cordyceps extract — 3,600mg of fresh stroma concentrated into each 1,200mg two-capsule serving (600mg per capsule). Pure mushroom extract, no mycelium-on-grain dilution, no fillers.
Why ours
Most mushroom supplements use mycelium grown on grain, which means the bottle is mostly grain by weight with a small fraction of actual mushroom. Stroma is the fruiting body — the part of cordyceps that contains the active compounds research is built on.
How to take it
Two capsules daily, ideally in the morning or before training. Pairs naturally with coffee for compounded energy support.
What to expect
Stamina and energy shifts often appear within 2–4 weeks; performance benefits accumulate with consistent use.
- Increase energy
- Boost Testosterone
- Boost immunity
- Support heart health
- Promote blood oxygenation
- Reduce inflammation
Mental clarity, focus, and the kind of cellular energy that actually reaches the brain — that's what acetyl-L-carnitine delivers. Standard L-carnitine doesn't cross the blood-brain barrier efficiently. The acetylated form does.
The formulation
Four capsules deliver 2,000mg of acetyl-L-carnitine (500mg per capsule) — the therapeutic daily dose used in cognitive and metabolic research. The acetyl group is what allows the molecule to cross into the brain; without it, the benefits stay below the neck.
Why ours
Most L-carnitine supplements use the non-acetylated form, which works for athletic performance but doesn't reach the brain. If you're taking carnitine for focus, memory, or cognitive energy, the acetyl form is the one that gets the job done.
How to take it
Four capsules daily with food, ideally earlier in the day. Avoid late-evening doses — the energy effect can interfere with sleep.
What to expect
Mental clarity shifts often appear within 2–4 weeks of consistent daily use.
- Boost cognitive health
- Increase focus
- Support nerve health
- Improve circulation
- Build muscle
Sustainable weight management is rarely about willpower — it's about appetite signals, energy regulation, and the body's tendency to store rather than burn. Garcinia cambogia contains hydroxycitric acid (HCA), traditionally used to support appetite regulation and energy metabolism.
The formulation
A 5:1 concentrated extract of Garcinia gummi-gutta (Malabar tamarind) fruit peel, standardized to 50% HCA. Four capsules deliver 1,500mg of HCA daily — the active dose used in clinical research on appetite and metabolism. No stimulants, no caffeine, no proprietary blends.
Why ours
Most garcinia supplements use unstandardized rind powder with unknown HCA content — meaning the active dose varies between bottles. Standardization is the only way to know you're getting the dose research uses. That said: garcinia works best as part of a broader plan, not as a substitute for one.
How to take it
Four capsules daily, ideally 30 minutes before meals. Best paired with consistent diet and movement.
What to expect
Appetite regulation shifts often appear within 2–4 weeks; body composition changes follow with sustained diet and exercise consistency.
- Weight management
- Boost satiety
- Aid fat loss
- Control blood sugar
- Reduce inflammation
- Increase energy
Recurring UTIs, the cycle of antibiotics that follows, the disruption to daily life — cranberry has been the natural option for centuries, and modern research confirms why. The mechanism is mechanical: cranberry's active compounds prevent bacteria from adhering to the urinary tract walls.
The formulation
A 12:1 concentrated extract of organic Vaccinium macrocarpon — meaning each 1,800mg daily serving represents 21,600mg of fresh cranberry fruit. Delivers proanthocyanidins (PACs) at the doses research uses for urinary tract support. No added sugar, no juice dilution.
Why ours
Most over-the-counter cranberry products are sugar-loaded juices or low-dose pills that don't reach the PAC threshold research uses. Concentrated organic extract at the clinical dose — that's what makes cranberry actually work as a preventive.
How to take it
Four capsules daily for prevention. Drink plenty of water alongside.
What to expect
Prevention is the goal — daily use over weeks reduces recurrence rates. Not intended to treat an active infection; see your doctor for that.
- Treat and prevent UTIs
- Boost antioxidant intake
- Lower blood pressure
- Promote kidney health
- Improve immunity
NAD⁺ is the coenzyme your cells need for energy, repair, and resilience — and levels decline measurably from your 30s onward. NMN is the most direct way to support it.
The formulation
Two 300mg capsules deliver the 600mg daily dose used in human research, in ≥99.9% pure β-NMN — the active form. Powered by Uthever®, the only NMN ingredient brand backed by peer-reviewed clinical trials in humans.
Why ours
Uthever® is the same NMN ingredient used in the studies showing a 38% NAD⁺ increase in 60 days. Most NMN on the market is generic, unverified, and sold without published human data — yet often priced the same as the clinically-studied version.
How to take it
Two capsules in the morning, with or without food. Pairs naturally with our Resveratrol for stacked longevity support.
What to expect
Most users notice energy, sleep quality, and recovery shifts within 4–8 weeks of daily use.
- Boosts Energy
- Sharpens Focus
- Supports Metabolism
- Protects Heart
- Healthy Aging